Over the past several years, global demand for nonwoven wipe products has surged — and with it, materials like “Hygiene Grade Spunlace Nonwoven” are becoming essential building blocks. Industry data show that the nonwoven-wipes market is on track to reach a global value of roughly US$30.96 billion by 2029, with nonwoven substrates growing steadily.
According to market-forecast analyses, spunlace remains the dominant material for wipes — it accounted for around 62 % of nonwoven wipe consumption by weight in recent years.
Spunlace’s appeal comes from a balance of softness, absorbency, strength and comfort, qualities that make it ideal for sensitive-skin products such as baby wipes, facial towels, personal-care wipes, and hygiene wipes.
Importantly, newer spunlace technologies — often using “plastics-free” or plant-derived fibers — are enabling sustainable, eco-friendly wipes that align with rising regulatory and consumer demand for greener, biodegradable hygiene products.
Zhejiang Aojia Nonwoven Technology presents its “Hygiene Grade Spunlace Nonwoven” as a premium solution — engineered for high absorbency, reinforced strength, softness and reliability. Their materials (including hydrophilic spunlace variants) are promoted for a wide array of high-demand applications: face towels, wet wipes, makeup-removal wipes, baby and personal care wipes, household cleaning wipes, and even medical/hygiene-grade wipes.
Skin-friendly softness and hydrophilicity, making them suitable even for sensitive skin or facial cleansing.
High wet strength and durability, allowing wipes to remain intact when saturated with water, lotions or cleansing solutions — a must for effective hygiene wipes.
Lint-free, non-shedding surfaces, enabling cleaner wipe application and reducing residue, which is particularly valuable in beauty, skincare, infant care, and medical-grade wipes.
Customization and sustainability, including options for plant-derived fibers or biodegradable compositions to meet growing environmental and regulatory standards.
Given these attributes, Aojia’s “Hygiene Grade Spunlace Nonwoven” appears well-positioned to capture a growing share of global demand — especially among brands seeking performance + sustainability + cost-effective scalable supply.
Post-pandemic hygiene awareness, along with heightened demand for baby-care, personal hygiene, homecare, and disinfectant wipes, continues to drive up consumption of spunlace nonwovens worldwide.
Forecasts see spunlace tonnage rising sharply: from ~1.85 million tons in 2023 to an estimated ~2.79 million tons by 2028.
Demand for sustainable, plastic-free or flushable wipes is shaping the market — spunlace nonwovens, thanks to their versatility and ability to integrate natural or biodegradable fiber blends, are especially suited to meet this demand.
Still, the market is evolving quickly. The move toward flushable wipes and biodegradability is gathering momentum — but regulatory standards for flushability remain fragmented in many regions, which may slow adoption of certain spunlace-based wipe variants (especially thinner or highly biodegradable ones).
Moreover, many older spunlace production lines are being phased out in favor of newer, more efficient, sustainable processes (e.g., hydroentangled wetlaid/spunlace, carded-pulp spunlace) — which could shake up supply dynamics in years to come.
